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John Freeman

In the early twentieth century, almost a decade of international millinery flamboyance and competition took over women’s fashion. San Francisco, the bulwark of wealth and sophistication on the West Coast, joined the trend—but with unique results. Viewed today, it might appear the fashions were restrictive, but this era strengthened a larger liberation movement that produced suffrage and social change in California, well before they were adopted nationally. John Freeman will talk about the hat craze and show us photos of hat designs from the time.

John Freeman is a native San Francisco historian and chairman of the SFHS Programs Committee. He has also given presentations and written San Francisco history articles for various publications.

Get in the spirit! Wear a wild hat to the program!

SFHS monthly programs are free to members. Non-member fee is $10, which may be applied to membership dues within 30 days; $5 for non-member seniors, students, K–12 teachers, and people with disabilities. Programs are normally scheduled on the second Tuesday of each month, except August and December. Programs are subject to change, so please check for updates at sfhistory.org.

Roosevelt Middle School features on-site parking (enter on Palm Avenue) and public transportation nearby.